Las Vegas, Nevada, United States (On-Site) · Posted 1 day ago
Job Function Marketing/Communications/PR

About this role

\u003cp\u003e\u003cstrong\u003eCompany Information\u003c/strong\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan data-olk-copy-source="MessageBody"\u003eAEG brings music, sports, and live entertainment together to create moments people remember around the world. Each year, more than 100 million fans experience live events across five continents-from global touring, concerts, and festivals to iconic sports and entertainment destinations.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003eThrough our music division, AEG Presents, one of the world's leading operators of tours, concerts, and music festivals, we help shape the sound of now. We work with artists at every stage of their careers to bring live music to life, connecting artists with fans on stages around the world.\u003c/p\u003e\n\u003cp\u003eHeadquartered in Los Angeles, AEG Presents is driven by creativity, innovation, and purpose, and powered by people who want their work to show up in the real world.\u003c/p\u003e\n\u003cp\u003eIf you're ready to help create moments that matter, there's a place for you here. Because it happens here.\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eJob Summary\u003c/strong\u003e\u003c/p\u003e\n\u003cp\u003eThe Director Marketing, Las Vegas will create detailed promotional and advertising plans identifying targeted demographics for each show across multiple venues.\u0026nbsp;\u0026nbsp; This position will develop new strategies for existing events by analyzing statistics regarding market development; acquiring and analyzing data; consulting with internal and external sources.\u0026nbsp; The Director Marketing, under guidance of the VP Marketing, will oversee the marketing department including progress and performance to ensure assigned work is completed correctly and on deadlines.\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eEssential Functions\u003c/strong\u003e\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eCreate detailed marketing and promotional campaigns identifying targeted demographics for each individual show.\u0026nbsp;\u0026nbsp; Strategize and research new marketing trends and practices to apply to AEG Presents Las Vegas shows, events, residencies and tours.\u0026nbsp;\u0026nbsp; Purchase and monitor media plans, develop national, regional and local promotions, and strategize with local talent buying team, property and venue partners and public relations team.\u003c/li\u003e\n\u003cli\u003eUnder the guidance of VP Marketing, oversee marketing department team members including progress and performance to ensure assigned work is completed correctly and on deadline.\u0026nbsp; Provide mentorship and guidance to develop marketing staff by providing information, educational opportunities, and experiential growth opportunities.\u0026nbsp; Manage marketing workflow by completing department operational requirements by scheduling and assigning employees; following up on work results.\u003c/li\u003e\n\u003cli\u003eServe as the primary local marketing contact for artist marketing representatives regarding show and residency marketing plans and approvals.\u003c/li\u003e\n\u003cli\u003eDevelop new strategies for existing events by analyzing statistics regarding market development; acquiring and analyzing audience and artist data; consulting with internal and external sources.\u003c/li\u003e\n\u003cli\u003eResponsible for overseeing the creation and approvals of advertising materials and creative. \u0026nbsp;Order creative including signage, digital assets, and video content, coordinate with legal on sensitive material and vendor contracts.\u003c/li\u003e\n\u003cli\u003eCollaborate with booking team to create unique artist and venue pitch decks for new business and presentations.\u003c/li\u003e\n\u003cli\u003eCoordinate with PR agencies to write and send out press releases and manage day of show press lists.\u0026nbsp; Coordinate press interviews, secure artist availability for promotions and artist availability.\u003c/li\u003e\n\u003cli\u003eIdentify short-term and long-range issues that must be addressed; provide information and commentary pertinent to deliberations; recommend options and courses of action; and implement directives.\u003c/li\u003e\n\u003cli\u003eBuild and cultivate partner and industry relationships by attending live events, networking lunches, meetings.\u0026nbsp; Maintain professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies.\u003c/li\u003e\n\u003cli\u003eFollow up with media outlets and artist management on additional marketing opportunities to increase ticket sales.\u0026nbsp;\u0026nbsp; Liaison with media, venues, vendors, label and artists management.\u003c/li\u003e\n\u003cli\u003eOrganize and submit ticket holds for promotions, media and artist management to ticketing department.\u0026nbsp; Work with Regional Ticketing Director on ticketing strategies.\u003c/li\u003e\n\u003c/ul\u003e\n\u003cp\u003e\u0026nbsp;\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eRequired Qualifications\u003c/strong\u003e\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eBA/BS Degree (4-year) Marketing/ Business Communications, PR Preferred\u003c/li\u003e\n\u003cli\u003e8-10 years experience working with and creating budgets\u003c/li\u003e\n\u003cli\u003e8-10 years experience working as a promoter a plus\u003c/li\u003e\n\u003cli\u003eExcellent computer skills with proficiency in Microsoft Word, Outlook and Excel and Photoshop\u003c/li\u003e\n\u003cli\u003eKnowledge of brand identity, advertising, digital marketing and social media strategy and best practices\u003c/li\u003e\n\u003cli\u003eStrong interpersonal skills with the ability to create and foster relationships\u003c/li\u003e\n\u003cli\u003eKnowledge of media buying, negotiating and documenting agreements\u003c/li\u003e\n\u003cli\u003eKnowledge of the music industry and artist demographics\u003c/li\u003e\n\u003cli\u003eStrong organizational skills with exceptional attention to detail\u003c/li\u003e\n\u003cli\u003eExcellent written, verbal and listening communication skills\u003c/li\u003e\n\u003c/ul\u003e\n\u003cp\u003e\u003cstrong\u003ePayscale: \u003c/strong\u003e$84,046.89 - $130,000.00\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eBonus: \u003c/strong\u003e\u003cem\u003ehis position is eligible for a bonus under the current bonus plan requirements.\u003c/em\u003e\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c/strong\u003e\u003cem\u003e\u003cstrong\u003e Full-time: \u003c/strong\u003eWe offer a comprehensive benefits package that includes: medical, dental and vision insurance, paid holidays, vacation and sick time, company paid basic life insurance, voluntary life insurance, parental leave, 401k Plan (with a current employer match of 3%), flexible spending and health savings account options, and wellness offerings.\u003c/em\u003e\u003c/p\u003e\n\u003cp\u003eAEG reserves the right to change or modify the employee's job description whether orally or in writing, at any time during the employment relationship.\u0026nbsp; AEG may require an employee to perform duties outside their normal description.\u003c/p\u003e\n\u003cp\u003eAEG's policy is to hire the most qualified applicants, and we comply with all applicable federal, state and local employment laws in making hiring and employee decisions. \u0026nbsp;We are an equal opportunity employer and do not discriminate against applicants or employees on the basis of race, color, marital status, disability, religion, age, sex, sexual orientation, national origin, genetic information, veteran status, or any other legally protected status recognized by applicable federal, state or local law.\u003c/p\u003e\n\u003cp\u003e\u0026nbsp;\u003c/p\u003e\n\u003cp\u003eEmployer does not offer work visa sponsorship for this position.\u003c/p\u003e
Job ID: 86808408

About the company

AEG WORLDWIDE
From epic concerts to premier music festivals to heart-stopping sporting events, AEG has been giving the world reason to cheer for more than 20 years. Headquartered in Los Angeles, CA, we are the world’s leading sports and live entertainment company and operate on five continents, entertaining over 160 million guests annually through our worldwide network of more than 300 venues, powerful sports franchises and music brands, integrated entertainment districts and global sponsorship activations. We strive to form a per…
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